How To Write a Gutter Installation Page?
You may be wondering what type of information you could include on your gutter installation page. After all, if someone has to have their gutters replaced, how much information would they really need?
While they may have no choice but to replace them, your customers will still want to have enough information to make the right decision. They may not know all of the types of gutters they can get and why some may be a better fit over others.
Your gutter installation page is the perfect place to educate your customers on the types of gutters they can get. You can also use the page to provide them with any other information they may need regarding the gutter installation process.
In this article, we will go over everything you can include on your gutter installation page and provide examples and ideas of the kind of information you can have in each section.
7 Sections You Can Include on Your Gutter Installation Page
1. What Type of Gutters Can You Get For Your Home
As you know, not only can you get different shaped gutters, you can also get gutters made from a variety of materials. To show your customers what types of gutters they can have installed through your company, you should create two lists of types of gutters - one geared toward materials and one toward shape.
For instance, you could create a list of the types of shapes gutters can come in such as:
Hi-square
Lo-square
HK gutter
K-style gutter
OG gutter
Quad gutter
Quarter round gutter
S-gutter
Smoothline gutter
VC gutter
VF gutter
VFC gutter
Then you can create a separate list of the types of the material gutters can be made out of, like:
Vinyl
Aluminum
Galvanized
Copper
Stainless steel
In the section about gutter material, you can include expected service life ranges next to the types as well as the price. In the same spot or below, you can also include information about the pros and cons of different types of gutter materials and information on how to choose the correct one based on individual homeowner needs.
2. How to Know Whether to Have Gutters Repaired or Replaced
One thing your customers may not know is whether or not it is the right time to repair or replace your gutters. To help your customers understand what time they should repair or replace their gutters, you can provide them with examples of signs they may need to replace their gutters like:
Your gutters are cracked or have holes in them
Your gutters have rust, mold, or water damage
Your gutters are sagging or have gaps between them
Your gutters do not drain properly anymore
These are just a few examples of signs you can include. Depending on the area or types of gutters you commonly replace, you can mention additional signs that are applicable to gutter systems in your area.
3. How Often Should You Have Gutters Replaced
Homeowners may have a general idea of how often they need to replace their roof, but they may not know how often they should get their gutters replaced. Providing prospective customers with a range of how often they should replace their gutters can help them know when they should start considering replacing their gutters.
For instance, you could mention something along the lines of:
“You should generally replace your gutters once every 20 years. However, how frequently you need to replace your gutters will depend on:
What type of material they are made out of
How well you have your gutters maintained
How well the gutters we installed originally
If your gutters have been damaged
To determine whether your gutters need to be replaced, you can reach out to your local roofing or gutter company to have the state of your gutters evaluated.”
4. How Much it Costs To Replace Your Gutters
No matter what gutter service you are talking about, your customers will always want to know how much it may cost.
Since projects like gutter installations can vary in price, you can provide your customers with a general price range such as “it usually costs around $900 - $5,000 to replace your gutter system” and include information of what can cause the price to vary like:
The size of the home the gutters will be installed on
The type of gutters that will be installed
How much it will cost to remove the old gutters
Another thing that may affect the price is the area you offer gutter services in, so you could also qualify that the price range you are specifying is for your area:
“It usually costs around $900 - $5,000 to replace your gutter system in Morrisville, NC”
Adding this detail will help your customers know what type of cost they should expect for replacing their gutters in the area they live in and it can also help improve your local search engine optimization (SEO).
5. How Long Gutter Installation Takes
Another thing your customers will want to know is how long gutter installation will take. While it is a shorter project than a roof replacement, it is still important to note the average duration and things that will impact it like:
The size of the home
How tall the home is
The type of gutters
Mentioning this information will help your customers know what to expect when they have their gutter system replaced.
6. What To Know Before Replacing Your Gutters
In order to make sure gutter installations go as seamlessly as possible, you should provide customers with a list of things they should think about before replacing their gutters like:
How to prepare their home for a gutter installation
What gutters are the best for their home
Whether they should also replace their roof
Based on your gutter installation process and expertise, you can reflect on what your customers should know to create a list of things they should consider beforehand.
7. What Can Affect The Lifespan of Your Gutters
As your customers are considering getting new gutters, they may also want to know how to optimize their lifespan and what can impact that. To help them understand how to get the most out of their gutters, you can include a list of things that impact the lifespan of gutters such as:
The type of material the gutters are made out of
How well and how often the gutters are maintained
How well the gutter system was installed
To expand further on these types of things, you could mention which types of gutters last the longest, how often they should have their gutters cleaned, and how to know whether a gutter installation was done incorrectly. You can also link to your maintenance plan or gutter cleaning page when you reference gutter maintenance.
Create a Gutter Installation Page for Your Roofing Business Website
Your gutter installation page is one the the most important gutter related pages to have your roofing and gutter company website because it will likely be one of your most popular services.
This page will help prepare your customers for their gutter installation and help them pick the correct gutter replacement for their home’s specific needs.
If you have any questions about information you should include on your gutter installation page, contact us today. To learn more about what you should include on your roofing and gutter company website, read our article “What to Include on Your Roofing Company Website.”
