How To Write a Commercial Landscaping Installation Service Page
Do you want to highlight your commercial landscaping installation services on your website, but don’t know what information to include?
If you also are creating a commercial landscaping design page, you may feel as though you are covering similar information on this page.
However, including a separate page for each is a good way to communicate that you do both separately or together.
In this article, we will walk through how to create your commercial landscaping installation service page and the types of sections and information you should include on your page.
7 Sections To Include on Your Commercial Landscape Installation Page
Having a page dedicated to commercial landscaping installation separate from landscape design will help show potential customers that you offer installations they want done on a one-case basis, like planting trees, bushes, flowers, or sod/seed.
Additionally, this page could also include information about services like irrigation, drainage, hardscapes, or waterscapes. Essentially this page will serve as a place for you to list any and all types of landscaping installation you can perform for a client.
On this page, you won’t be restricted to speak in terms of design styles. Instead, you will be able to present all options and link to your design services to show examples of select landscape design pairings.
1. Tree and Bush Installation for Commercial Land
For your tree and bush installations section, you should discuss overarching details that customers may want to know like:
The average cost of commercial tree/ bush installation
How long tree/ bush installation usually takes
What to know before and after tree/ bush installation
After you address high-level information of what to expect, you can list out the type of trees and bushes you can install for customers, like:
Maple Trees
Crepe Myrtle
Chinese Pistache
Boxwood
Hydrangea
Juniper
To provide customers with further information, you can explain that the types of trees and plants you can install may be limited on climate and soil.
Since tree/ bush installation will probably be one of your most requested installations to be done without design, you should be sure to address any potential questions.
For instance, some customers may assume they can request for you to install 1,000 trees/ bushes on their commercial property without prior assessment. You should mention that you will still need to perform a site assessment before installation and also mention any related details that customers may not always know.
2. Commercial Irrigation Installation
Your commercial irrigation installation is a service worth mentioning on your standalone installation page, even though this will always require a level of design along with it.
Just like your tree/ bush installation section, you should cover things like average cost of commercial irrigation installation, how long commercial irrigation installation can take, and things to consider before and after the commercial irrigation installation project.
Some key things you can go into more detail about are what can affect the cost and complexity of the project, as well as the maintenance they should expect to have done to the irrigation system after it is installed.
3. Flower Installation for Commercial Properties
Flower installation is similar to irrigation installation in that most flower installation projects will require some design. However, including it on your installation page still allows for you to call it out individually as an installation service you offer.
In your section about commercial flower installation, you should list out the type of flowers you install. If you discuss flower installation in terms of flower categories, you can separate the flowers you install by category, like:
Annual Flowers:
Petunia
Marigold
Zinnia
Perennial Flowers:
Daylily
Hosta
Coneflower
Native Flowers:
Black-Eyed Susan
Purple Coneflower
Eastern Red Columbine
Along with this list, you can also provide an average price per flower type to give customers an idea of the cost of each flower type. After you list out the types of flowers you install, you can also include information about installation timeline and things customers should know.
4. Commercial Sod and Seed Installation
Whether you offer commercial sod or seed installation, or both, this is a great section to include on your commercial landscaping installation page. If you offer both of the services, you should start the section by explaining how customers can select the best one for their purposes.
For instance, if they want a piece of their property to appear full and grassy in a matter of days, they probably want to opt for sod. If they have more time and would like a cheaper option, they may want to go with seeding.
Within this section, you should cover the following for sod and seed installation:
The average cost of the service
The average timeline for installation
What to know before and after installation
While commercial clients may be a bit more informed on landscaping than residential clients, you should aim to cover any piece of information you think they should know even if it may seem obvious.
5. Commercial Waterscape and Water Feature Installations
While commercial waterscapes and water feature installation may include design in some cases, it is still a great service to include alone on your installation page as well.
To provide customers an idea of the type of water features you install, you can list out common ones like:
Fountains
Ponds and Lakes
Waterfalls
Streams and Rivers
Reflecting Pools
Since the type of water feature a commercial client may want can vary greatly, you should provide average costs by water feature type, rather than trying to provide an average price range for all water feature types.
In addition to cost, you will want to mention what commercial clients should consider when getting a water feature installed such as maintenance, water quality, and energy efficiency.
6. Commercial Drainage Installation
Unless you are performing a commercial drainage installation to replace old systems, commercial drainage installation will also most likely fall into your design services category as well.
For your commercial drainage section, you can include the types of drains you install such as:
Surface Drains
French Drains
Swales and Berms
Dry Wells
You can also include a range of the average cost for drainage installation and mention things that can impact the cost, like the size of the property, the topography of the property, and the complexity of the drainage system.
You should also use this section to educate customers on how long it can take to have a drainage installation installed and the type of maintenance they will need to have performed on to ensure it continues to function properly.
7. Hardscape Installation for Commercial Properties
If you offer hardscape installations, it is a great thing to include on your commercial landscaping installation page. If not mentioned, commercial clients may not assume that you install hardscape features in addition to more traditional landscaping features.
Within this section, you should provide examples of the commercial hardscapes you install like:
Walkways and pathways
Patios and courtyards
Plazas and gathering spaces
Retaining walls
Staircases
Raised planters and planting beds
Terraces and steps
Loading docks and ramps
Just like your water features, you should provide average costs by type of hardscape you install since the cost and labor associated with each of these can vary.
To prepare customers on what to expect, you can include information about how long hardscape installations typically take and what they should know leading up to the installation and after the installation.
Create a Commercial Landscaping Installation Page That Drives Leads
Now that you have seven examples of the types of sections you may want to include on your commercial landscaping installation page, you can create a page that reflects the installation services you provide.
For instance, you may not provide all seven of these installations or you may offer installations that weren’t included in this example. Ultimately, your page will be unique to your offerings.
If you have any questions about creating a commercial landscaping installation page, feel free to reach out to us today. To keep learning more about how to grow your landscaping website, subscribe to our newsletter below.